WELCOME TO CUSTER, SOUTH DAKOTA
The Heart of The Black Hills
Discover Custer, where you can find big adventure with small town charm, and where you are literally
minutes,not miles, from every must see in the Black Hills!
Greeting guests for more than 125 years, the oldest city in the Black Hills is small western town
brimming with local flavor, brewery, gift shops, outdoor adventures, stretches of unscathed
wilderness,and so much more.
Despite Custer’s ever-increasing profile, our little pocket of the Black Hills remains somewhat of a
hidden gem with so much to offer locals and visitors. Our low-key historic western town prides
itself for its rustic, eccentric vibe and our warm community is more about relaxed authenticity than
glamorous trends. In our neck of the wood, we truly have endless opportunities for adventure.You
explore pine-scented trails, climb the highest peaks, taste the flavors of the best restaurants in
the Black Hills, enjoy a cold craft brew after riding UTVs and soak up this creative community’s
laid-back lifestyle. Custer is a place where you can escape from the everyday and with Custer
Hospitality you can take relaxation to the next the level..